As a Founding Member, Struck develops the Visual Brand for SoDA

MAR 12_2008
Salt Lake City, UT—February 7, 2008—Leading creative and digital agency Struck (www.struckcreative.com) has just been announced as one of the 18 charter members of the newly formed Society of Digital Agencies (SoDA).

SoDA has been established as the voice of the interactive industry worldwide. It’s mission is to advance the profession through knowledge sharing, education and advocacy. It will be the organization where digital design professionals, institutions, and clients turn to exchange ideas and information, participate in critical analysis, research and advance education. Struck will be a key member in helping establish ethical practices and procedures for the international digital design realm.

SoDA has also asked Struck’s world-class branding and design team to design the logo for the newly established organization. Ryan Goodwin, Struck’s Executive Design Director, noted: “It was an honor to develop the mark for an organization that will mean so much to interactive designers in the not too distance future.”

Adobe Systems Incorporated has endorsed the organization. "Digital agencies employ some of the most creative people on the planet and SoDA will help focus this talent so that brands and companies can blaze new trails across the interactive landscape," said John Loiacono, senior vice president of Creative Solutions at Adobe. "The members of this new organization already push the boundaries of digital design and development. By working together we will champion the technologies and practices that make digital media campaigns stand out and deliver."

You can sign up to learn more about SoDA at: societyofdigitalagencies.org

About Struck

Struck is an independantly owned, full-service creative boutique headquatered in Salt Lake City. This young group of talented people flex their chops across interactive, design, and advertising mediums to provide a new kind of creative resource. Since its inception in 2003, Struck has garnered awards and recognition from almost every major industry recognition in design, interactive, and advertising circles.