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Utah Paperbox is one of a kind. At the top of their game, they manufacture the highest quality boxes. Period. So when they approached us about revamping their one-hundred-year-old brand, it made sense to focus on the processes that make them exceptional. By using die cuts and scores, we created what we like to call, "interactive print." In other words, each piece interacts and alludes to the next. For example, a die cut in the folded letterhead reveals the color on the back through the logo. When the card is folded correctly, the logo box pops off the card.
Ingenious? Maybe. Cool? Definitely.
